Graphic Design

Graphic design is all around us, in a myriad of forms, both on screen and in print, yet it is always made up of images and words to create a communication goal. This course sequence exposes students to the fundamental skills required to make sophisticated graphic design: process, historical context, and communication through image-making and typography. The sequence is completed by a capstone project that applies the skills of each course and peer feedback in a finished branding project suitable for a professional portfolio. The goal of this specialization is to equip learners with a set of transferable formal and conceptual tools for “making and communicating” in the field of graphic design.

Course Module:

Adobe Illustrator (Latest Version):

  1. Difference between Photoshop and Illustrator
  2. Introducing with Vector and Raster Graphic
  3. Tools Introduction
  4. Introduction with colors, fonts and typography
  5. Project: Logo & Brand Design
  6. Project: Corporate Identity Package Design (Business Card, Letterhead, Envelop, Post Card)
  7. Project: Flyer, Poster, Brochure, Book Cover and Packaging Design
  8. Projects review and problem solution
  9. Test/Exam on Illustrator
  • Adobe Photoshop (Latest Version):
    • Tool Introduction
    • Difference between Print and Web Design
    • Introducing with UI and UX design
    • Photo Editing and Image Manipulation
    • Introduction with Effects, 2D and 3D Graphics
    • Web Content Design (Header, Cover, Footer, Banner, Social Media Ad etc)

Course Outcome:

  • Students will gather expertise in following tools :
    • Latest version of Adobe Illustrator
    • Latest version of Adobe Photoshop
  • Students will learn how to create professional Logo & Brand Design, Corporate Identity Package Design (Business Card, Letterhead, Envelop, Post Card) , Flyer, Poster, Brochure, Book Cover etc.
  • Students will achieve the ability to:
    • Distinguish immediately between different types of logos by professional terms.
    • Gain valuable insight into colour psychology to influence the audience.
    • Discover how to develop a Design with deep & rich meanings.
    • Discover suitable colour modes for on-screen and in print.
    • Set taglines so they look great against a company name.
    • Find out how to price his logo designs to get the most money for his skill.
  • Students will receive English language training appropriate for Freelance markets places and international client communication
  • After completing the course Student will receive a certificate, that will help upgrading profile both in local and freelancing marketplaces
  • Student will have working experience in all major freelance market places
  • Student will be instructed on the fundamentals of:
    • Effective branding as a freelancer
    • Creating an effective 100% complete profile on Freelance market places
    • How to communicate with the client
    • How to bid and win jobs
    • How to manage projects and receive high ratings

Course requirements/ prerequisites :

  • Basic knowledge of PCs, MS Windows, internet and online proficiency